
Durty Leather co. started in 2021 as an online shop for wallets, keychains, belts, and other custom leather goods. It has since expanded to pop-ups events in 2022.
The owner requested a logo that was ‘a little bit cowboy.’ The spiked circle design was inspired by boot spurs and a tool used to poke sewing holes in leather. The font was inspired by ‘western’ fonts, without going too over the top.
The logo is adaptable and easily scalable, working for use online, in print, and embossed on the leather itself.